PANTENE NUTRIENT BLENDS IMMERSIVE WORLD

JUNE 2021

The Pure Clean & Clear collection from Pantene was completely envisioned within a Virtual Reality environment by Dera Lee Productions. The media journeyed through the newest additions from the collection moving between Japan to Tanzania within a virtual world. Each environment was visualized to create serene surroundings that were geared towards user education. From product info to personalized video content, the 3D world captivated everyone, creating an escape into the world of Pantene’s products.